Category: customer service
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A brand is a promise of an experience…
August 27, 2014
Your brand is not your logo. Your brand is the experience it provides, and the promise of that. Your logo comes to represent that promise in the mind of your customers. You can have the coolest, most beautiful graphics but if you don’t return phone calls they come to represent
Put your whole arse in….
August 11, 2014
Yes. This. So often we just do enough to get by, to meet a deadline, to not offend anyone, what would happen if we whole-assed it. *It isn’t my quote so it says ‘ass’ – to me that’s a donkey-like being so I say arse (with a smile). Quote from
Get out of the way of your customers…
June 11, 2014
Yesterday I was doing some research and came across a surprising number of splash pages – of course I clicked off each one as soon as possible. It made me hunt out this quote. This isn’t just about splash pages, it’s about anything that delays your customer, that frustrates them,
One angle is not enough… look at things from many sides
April 21, 2014
To advertise the new Volkswagen 360 Area View Camera, DDB Spain have re-created some classic internet style photos, the kind that get shared on Facebook, to show that you need to look at things from a few different angles. It may be a car ad, but it’s a lesson for
Design is how you treat your customers…
February 13, 2014
Whatever business you are in, everything is about how you treat your customers. EVERYTHING. via Quotes on Design.