Category: design
- blog
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He lived in a cave with his mother. He was 11 and he was angry…
July 14, 2015
These beautifully written posters will hit you right in the heart, but the stories have a happy ending, thanks to Surf Shack, a surf school and outreach program that helps children overcome drugs and gangs through surfing. Y&R South Africa had to create empathy for these children, while protecting their
The A6 (size and road)
July 03, 2015
This made me grin – you may have to be British for it to make you smile instantly. A6 is a paper size and the name of a road in England… so this notebook combines them both. Brilliant. Sometimes the obvious is staring you right in the face… what can
A lump of iron wins Product Design Prize at Cannes (a very clever lump of iron)…
June 26, 2015
Good design can save lives – and this proves it. In Cambodia half of the population are anemic – mainly because of their diet of fish and rice – they needed more iron in their diet. Geometry Global in Dubai, United Arab Emirates, found a simple way to fix this –
Placemats… that change behavior (yes, they really do make a difference)
June 25, 2015
Apart from making me miss Wagamama (and making me hungry) I was fascinated by this article from Creative Review about changing customer behavior using placemats. Noting that most customers ordered the same thing each time they visited, Wagamama (and ad agency 101) produced beautiful photograph placemats that showed off their
Whiter than white… (using no ink)…
June 24, 2015
This simple idea to show how clean Ariel’s ‘best stain removal in 1 wash’ gets your underwear works well. No printing ink was used to create this embossed poster. Straight to the point, clean design and clean briefs. From Saatchi & Saatchi Dubai (via Best Ads on TV)