I know sharks get a bad press most of the time but this poster made me stop in my tracks. The simplicity of this sad shark is quite powerful. (Disclaimer: I’m a shark fan)

This poster is a reaction to the Western Australian Government’s decision to start culling sharks using drum lines off Perth beaches. The Conservation Council of Western Australia have launched an online petition urging people to use their voice to implore the government to put an end to this slaughter in favor of other non-lethal scientifically based alternatives. You can sign the petition here.

I probably wouldn’t have noticed this poster if it was a typical shark picture – simple design often says more.

(via bestadsontv)