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Still Life (moving) – a short film…
April 24, 2014
You’ll watch it more than once. It’s a moment worth having (and how many moments do you get to say that about? “Still Life” is a short film that seeks to find connection between creativity and everyday moments, set against the backdrop of New York City. It was shot guerrilla
Think about how it looks on the shelf…
April 17, 2014
I love when designers consider how packaging will look on the shelf, in a row, together. Hired Guns Creative definitely considered that when they designed the wrap-around design for Serpent Cider. I know if I see it in a store I will straighten all the bottles to line up the
Design is how you treat your customers…
April 03, 2014
How you do one thing is how you do everything. Design is how you treat your customers. via Quotes on Design.
The difference between what parents say and what kids do…
March 31, 2014
A beautiful range of print ads for Hotel Aleman in Argentina showing why their children’s plan is the best – and that they understand children. Love the simple visual portrayal. Impressive work from Del Campo Nazca Saatchi & Saatchi. How do you use a simple visual to show your clients
Clever Little Things
March 21, 2014
This week’s Clever Little Things are all words. The right words in the right place can have an impact that helps create your brand. I’m going to start with a bathroom cleaner – I think it’s a great example of how you can make your customer smile, even when describing