Aileen took our fledgling Foundation and created a strong brand identity that reflected the good we do as a community-owned, nonprofit hospital system. She didn’t just make things look pretty (although she does that well), she gave us a voice and personality that helps us communicate.

Aileen understands branding on many levels. She takes complicated and disparate information and creates a brand that is simple, beautiful and often very clever. She added a creative energy that pushed the whole team forward.

In addition to being excellent at brand creation, refreshment and advancement, Aileen also brings a strong entrepreneurial sense and business acumen to any consultative engagement. I highly recommend Aileen and are absolutely willing to serve as a referential client.