Tag: urban ideas
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Smarter Advertising…
June 10, 2013
By adding functionality to their advertising boards, IBM are showing exactly what they mean by a smarter city. They wanted their ads to create solutions for city dwellers. Working with Ogilvy, Paris, they came up with some clever solutions. Whether you see them as a bench with advertising, or advertising
Lego imagine monsters
May 03, 2013
This needs very little explanation. From Ogilvy & Mather, Indonesia. Wonderful.
Real-time weather…
April 18, 2013
Young & Rubicon, NZ came up with a clever way to draw attention to Metservice’s real-time weather reports. They constructed a billboard that looks like a browser window and is meant to be viewed online. You can’t get much more real-time than that. I love the combined use of a
A table for you and your bike Sir?…
April 08, 2013
Zurich city council have installed a Velokafi (a drive up table for cyclists) in a popular riverside cafe in Switzerland – you can drive right in and sit on your bike as you take a break. The amount of bikes in Zurich are double by 2025 (yay) and this is
If the world was one city….
April 04, 2013
This has me fascinated. If you moved the world’s population (6.9 billion people) into one place and moved them to the same city, how big would that city be? It depends on density, as is shown by the six cities above. Sometimes simple graphics show so much. From Flowing Data