YOU feeling something… that’s what sells.
To celebrate the return (and final episodes) of Mad Men, a wonderful Don Draper quote:
“YOU are the product. You FEELING something. That’s what sells. Not them. Not sex.”
We need to remember this. Make them feel something. It’s what matters.
Barbara
April 13, 2015 at 11:15 amSwoon!
Alli
April 14, 2015 at 8:44 amThis is great. And although I’ve always known this, this puts it in clearer, more nuanced terms than I’ve ever thought it or even felt it. And reading this helped me learn it on a new, deeper level. I love the stuff you post. It’s brain food. And soul food. And creativity food, too!