This quote actually made those hairs on the back of my neck stand up. I wonder if anyone has done a study on this phenomenon? I hadn’t really thought about what a great  indicator it is until I saw this John Hughes quote. I also still gasp out loud at design that is beautiful and clever.

As designers, branders and marketers we  are always trying to define what we do. Student Sarah Fudin, as her last project on the SVA Masters in Branding program, decided to collect 100 quotes about what branding means. I particular like “A unique promise kept over time”, “The things that make me different are the things that make me.” – A. A. Milne and “Find out who you are and do it on purpose.” – Dolly Parton. The whole list is interesting. You can find it here.

Quote via QuotesOnDesign. Branding Article first seen on DesignTaxi