Perth based agency, 303Lowe, produced a poster for Edith Cowan University that then grew into a billboard from suggestions that came in via twitter. The creative response was a perfect match for a university that doesn’t just lecture students, but also listens to them. Together with local artist and ECU graduate, Woah Jonny (now that’s a name), they listened to future student ambitions and expectations and expanded the poster, just like the open day expands your knowledge of the university. Clever, creative, and very cool. Watch the video above.