October 24, 2013
I must admit to a slight, and by slight I mean quite big, obsession with The Attendant – a coffee shop and cafe in London that used to be public toilets. I haven’t been there yet, but it’s on my list for my next visit.
Taking the concept of “the urinals are so clean you can eat off of them” and making that a reality is absurd and delightful – in a way that the British still seem to do best. I’m even more interest after the ambient marketing campaign video – it’s a gem. Created by WCRS London. (Watch it above). SO VERY CLEVER – and I’m not sure I’ve written that in all caps before. Two minutes of my life to watch and the next 24 hours wondering how I can use the same thinking to create something even better for one of my clients.