Simple.

Clever.

Hungry?

Designed by DDB Stockholm – this is so perfectly minimalist and I would guess that people get hungry just looking at it while standing in the subway. The color says it all, it’s exactly the right shade – I can almost smell the cheese.

What color represents your brand / product – can you evoke feeling with just the color?

Now I must stop thinking about cheese.

(via BestAdsonTV)