April 09, 2014
This is one of those ideas that makes you slap yourself because you didn’t think of it first.
Colombia-based creative director Felipe Salazar thought of it though and created a clever ad for Corona Kitchens that makes you stop and look (and isn’t that the point).
I’m completely in awe of this.
CREATIVE EXERCISE OF THE DAY: Pick the most mundane place to advertise that you can see and ask yourself: ‘What would Felipe create from this ?”
(via design taxi)